Digital Marketing has taken over traditional marketing in the recent years. Internet penetration has increased drastically even in the rural areas across the more with more than 4.5 Billion people now having the access to the service while 3.8 Billion people are using Social media. With these stats, we are all set to grow exponentially in the years to come and marketing is changing every minute. 67% of the mobile users in the world now have access to all these services.